Video marketing for your business

Services-Video-ProductionWhy do video marketing?

With YouTube second only to Google in its use as a search engine, businesses need to add video to their marketing arsenal.

Isn’t video marketing expensive?

Some forms of video marketing — especially live action, which often requires extensive and time-consuming storyboarding, filming, and editing — are quite expensive: thousands of dollars to create one video.

Are there affordable options for video marketing?

Absolutely. There are a number of other very cost-effective options to deliver your marketing message with video. Cost? Hundreds of dollars vs. thousands of dollars.

Watch the two sample videos below, then call (563.663.1796) or email (info@GloryHougham.com) to talk about video marketing options for your business. [Our “Other Client Work” webpage has more sample videos.]

Here’s one example: If you’re already doing radio advertising for your business, why not leverage already-created audio and re-purpose it? Use it in video. A client of mine is quite prolific on local radio. Below is one of his 30-second radio spots converted to video:

 

Here’s another cost-effective video marketing option:

 

Is video really that powerful?

Yes. Video is a powerhouse … no matter the platform. See below for details: YouTube vs. Vimeo.

Infographic about video as powerhouse